| Real-World Design Competition for Students! |
“Design plays such a key role in Sony Electronics’ businesses. We are excited to sponsor this year’s PAVE competition and challenge the next generation of designers to think creatively about our brand,” says Christine Belich, vice president of visual merchandising for Sony Style and a PAVE board member. Representatives from Sony’s U.S. design teams including Sony Style retail and the Sony Design Center contributed to the development of the design challenges in partnership with PAVE's Education Chair Eric Feigenbaum of the Laboratory Institute of Merchandising (LIM), New York, and PAVE’s education committee members. The competition’s design challenges consist of a visual merchandising category and a store design category. The competition provides an excellent opportunity for students to obtain real-life retail design experience. Prizes include grants to students and schools and winning students may even see their designs come to life in a Sony Style retail environment. |
| Guidelines |
| 2007 Visual Merchandising Design Category |
| 2007 Store Planning Design Category NOTE: You will NOT be allowed to take photos at SonyStyle stores due to strict photography policies by Sony. Please contact Catharine Scott at catharinescott@paveinfo.org if you would like to receive pictures of a SonyStyle store. |
| Entry Requirements |
The student’s name and school name is not to be visible anywhere on the presentation pages or cover. Complete and print a copy of the entry form at found below along with the disclaimer, and include both completed and signed forms with your entry. Entries will not be returned. Students are advised to keep a copy of their entries. Judging criteria will be posted at www.paveinfo.org. Judging will take place on Nov. 8, 2007, at the Sony Design Center in Santa Monica, Calif. Winners to be announced Dec. 5, 2007, at the annual PAVE Gala in New York City. Send entries to be received by November 5, 2007, to:
Please do not contact Sony Electronics Inc. with any questions or concerns. This address is for entries only. |
| Download the 2007 Guidelines (PDF) Entry form and disclaimer (below) must be included with the design project. |
| Download the 2007 Disclaimer (PDF) This disclaimer must be included with the design project. |
| Questions? |
Contact Catharine Scott at PAVE, 954-893-7225, ext. 4834, fax 954-893-8375 |
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