PAVE - The Planning and Visual Education Partnership

REAL-WORLD DESIGN CHALLENGES FOR STUDENTS!

PAVE’s 2011 Student Design Competition is sponsored by Sephora.

This annual competition, now in its 17th year, is geared toward college-level students involved in retail planning, visual merchandising, and branding programs.

The competition’s design challenges consist of a visual merchandising category and a store design category and provide an excellent opportunity for students to obtain real-life retail design experience. Prizes include grants to students and schools and winning students may even see their designs come to life in a Sephora environment.

This competition is open to undergraduate students only.

DESIGN CHALLENGES

Two design challenges are available for students to participate in: visual merchandising and overall store design.

Before entering, please read our Frequently Asked Questions.

2011 Visual Merchandising Category Challenge (Download PDF)

2011 Overall Store Design Challenge (Download PDF)

2011 Judging Criteria: Visual Merchandising Category (Download PDF)

2011 Judging Criteria: Store Design Category (Download PDF)

ENTRY REQUIREMENTS

• This competition is open to undergraduate college students only.

• Students may only enter ONE category, either the visual merchandising category or the store design category.

• The student’s name and school name is not to be visible anywhere on the presentation pages or cover.

• Each entry must include an entry form and disclaimer clipped to the back of the entry.

• Complete and submit an online copy of the entry form as well as print a copy of the entry form along with the disclaimer, and include both completed and signed forms with your entry.

• Students must also submit a copy of their entry on a flash drive, CD or DVD in a PDF format along with the entry. Please make sure to label the flash drive, CD, or DVD. And, reduce the file size of your pdf.

• Students are advised to keep a copy of their entries, as entries will not be returned.

Entries must be received by 5:00 p.m. Pacific time on Friday, Nov. 11, 2011.

Please note that Nov. 11 is Veteran's Day in the U.S. and the U.S. Postal Service will not have regular delivery services. Keep this in mind when submitting your entry and use an alternative delivery carrier. Or, if using the U.S. Postal Service, ensure your entry arrives before Nov. 11.

Sephora
PAVE Entries Attn: Paul Loux & Hillary Washington
525 Market Street, 32nd Floor
San Francisco, CA 94105

Please do not contact Sephora with any questions or concerns. This address is for entries only.

Complete the 2011 Entry form here.
Download the 2011 Disclaimer here.

LOGOS AND FONT

Download all the Sephora logos (four separate .zip files)

Download the Sephora logos
Download the Black and White bars
Download the Natural logo
Download the Flame logo

NOTE: The Sephora red is PMS 187. For graphic treatments, the primary font is Helvetica Neue. Secondarily in store, Austin is used as an accent. If you need the fonts, please click here.

Questions?

Contact Catharine Scott at PAVE, 954-241-4834, fax 954-893-8375